Deena’s diverse background and broad range of experiences allow her to bring a unique perspective to her engagements. She understands how to deal with the details of a project – controlling schedules, allocating resources, balancing assignments, maintaining communications, monitoring and controlling budgets and other critical logistics – areas too often neglected that lead to project failures. Deena takes the time to listen to her customers and fully understand their needs while working with them to identify the best solutions for addressing complex business problems. Her work with industry groups also gives her the vantage point of being able to help clients develop a more strategic view on how to apply technology within their organizations.
Chief Information Officer
Pennsylvania Office of the Attorney General
I have had the pleasure of working with Deena Malley on several marketing campaigns and web development projects. These projects were technically complex and required a high level of graphic design. Some of these projects included a complete redesign of a corporate website, a Clean Water legislative web campaign, a data capture and management reporting system, an online training registration with reports to providers, a Client Relationship Management system that integrated with the organization’s events, training and internship programs and provided user generated customized management reports.
Deena has strong project management skills and drove multiple projects simultaneously, providing excellent requirements and direction. We were able to meet aggressive timelines with high quality work and deliverables due, in large part, to the clear communication and planning on part of Deena. She was very effective in managing the offshore team with ease. In fact, the entire development and campaign management team holds Deena and her marketing and project management expertise in high regard.
Deena’s vast experience and expertise will be an asset to almost any organization. I will be glad to be a reference for Deena’s work, expertise and effectiveness.
As an image and media consultant, I’ve observed first-hand the extra professional and personal attention Deena has offered to a wide range of businesses and events. She has been instrumental in transforming the Technology Council to a new level of recognition among businesses and organizations.
And as a publicist, I appreciate the value of Deena’s personable and dynamic approach. She is engaging, respected by her peers, and would be an outstanding spokesperson for any business or association she represents.
Soni Dimond Media, SDM
Deena is an experienced and knowledgeable communications professional who knows how to get results. Her work in organizing the inaugural Pennsylvania Infrastructure Summit not only produced an engaging, highly successful event but also created a vehicle for industry leaders to continue working together to devise solutions to the critical infrastructure issues facing the state.
Terry M. Maenza
Manager, External Affairs
Pennsylvania American Water Co.
It has been my good pleasure and fortune to work with Deena Malley these past few years. Deena was instrumental in the successful completion of our $150,000 global website project. Deena brought a much needed results driven management style to the project that enabled us to complete a 10 month project in just 6 months; saving us valuable time and keeping us under budget.
Deena worked with a focused group of subject matter experts, several vendors, our outside advertising agency and myself to develop a clear and concise project plan that worked for everybody. Through strategic coordination, we were able to select the most appropriate vendor to help us implement Microsoft Share Point (the most sophisticated content management back-end infrastructure) and to help us with design and development. Deena kept the entire team focused on key deliverables every week to ensure we maintained our forward momentum. Because this project was global, we also had to work closely with our counterparts in Germany. The project plan we developed greatly facilitated our communications.
Overall, the project was a great success and continues to pay dividends as prospective customers from around the world look to conduct business with Glatfelter. Deena Malley was a pleasure to work with. Without her resources, our dynamic team would not have completed this project successfully.
Marketing Manager, North America
I have worked with Deena on statewide and national infrastructure issues. In a short time frame she recently organized an excellent infrastructure conference with over 300 attendees. Her organizational skills were superb and the day was a huge success, all aspects coming off without a hitch.
Infrastructure Government Relations
I have had the pleasure of working with Deena on a variety of projects. She brings a creative, unique view to solving problems. Deena is not only an outside the box thinker, she says ‘What box?’ She is thorough and well organized. This finished product is always top notch. I look forward to future projects together.
York Keystone Innovation Zone
I have had the opportunity to work with Deena on several marketing campaigns. Deena understands the importance of branding and maintaining a consistent professional appearance through all marketing channels. Her exceptional project management skills made each campaign a success, even when working with short turnaround times.
Angle Marketing Solutions
Deena Malley is truly committed to quality. Her expertise in communications is unparalleled. Deena will spend the time it takes to deliver the perfect product for her clients.
Deena’s got a very extensive and diverse background in written communications and graphic design. I’ve always been extremely pleased with the work she has provided our mutual clients.
Owner D’Ambrosio Communications,
Co-owner, The DKM Group
I have had the pleasure of working with Deena on a project while she was consulting within our paper company. She provided the guidance and support from a project management standpoint that I absolutely needed. Had I not had Deena’s support, I am sure that I would have missed the project completion date, missed key deliverables, and would not have put the dollars on the table that we did in a very short period of time.
Deena was very knowledgeable, very professional, and most importantly she always brought a lot of energy to the table. Her exuberance was contagious and definitely drove those that worked with her, including myself, to a higher level of output.
I was very thankful to have Deena on my team as she definitely went “above and beyond” to make sure that I was driving my project to success. It was a pleasure working with Deena and I would highly recommend her as a person and as a professional.
Andrew J. Neiderer
Manager, Order Management